Built with care by one developer.

My name is Sully, a developer based in Canada, and I've been building Tree Launcher as a side project for several years. It began as something just for me, but over time, it became something others could use too.

The idea came from a frustration I think a lot of Android users share: my home screen looked fine on the surface, but it never felt right. I cared about organization, but the tools I had didn't reflect how I think or structure my life.

I tried other launchers. A lot of them. The minimalist ones gave me a clean, focused aesthetic, which I appreciated. But they all shared the same assumption: a launcher launches apps. A flat grid or list. A few shallow folders.

I wanted to challenge that.

What if your home screen was organized like your brain? A spatial hierarchy where you instinctively know where everything lives.

We're not great at memorizing details. But we're incredibly good at remembering where to find things. Most launchers stop at grids. I wanted something deeper, literally. Something that mirrors how we naturally build mental models, with the flexibility to map all the links to my life.

That idea became Tree Launcher.

What started as a simple experiment grew into something I use every single day. Pages within pages. Apps, notes, links, and tasks living side by side in a structure that actually makes sense.

Minimal and clean on the surface. Deep underneath.
Not a grid. Not a list. A map.

Why indie matters

Tree Launcher is self-funded and built by me. There's no venture capital, no corporate parent company, no pressure to extract maximum revenue or growth at all costs. That independence means I can make decisions based on what's genuinely best for the app and its users.

I've watched what happens when beloved apps get acquired. Nova Launcher, the most popular Android launcher for over a decade, was acquired and its founder pushed out. Ads appeared shortly after. That story isn't unique. It happens every time the incentives of ownership diverge from the interests of users.

Tree Launcher doesn't have that problem. It's just me, building something I use and care about deeply.

I'm excited to finally share it with you. If you try Tree Launcher, I'd love to hear from you. Every piece of feedback helps me make this better.

Sully